Devon Lee Carlson, Lotta Volkova, Jordan Daniels, and Blumarine’s Nicola Brognano show us exactly how a 2000s look gets made in 2021.
Good Morning Vogue Takes on Fashion’s Y2K Revival
For our latest episode of Good Morning Vogue, we’re bringing you a special report on one of the most talked-about trends of the season, direct from the city that gave us J.Lo’s plunging 2000 Grammy Awards dress. (Grazie, Donatella Versace!)
The runway rebirth of Y2K fashion at Milan Fashion Week—spotted everywhere from Roberto Cavalli to Missoni and, naturally, Versace—is setting the stage for a new era of a naughties style phenomenon, but nobody is doing the 2000s quite like Blumarine.
This time around, those tongue-in-cheek butterfly motifs, going-out jeans, and lashings of Legally Blonde pink are “more sexy, more bitchy, more colorful, more seductive,” the label’s creative director, Nicola Brognano, tells Vogue as he puts the finishing touches on his spring 2022 collection. Meanwhile, Blumarine stylist Lotta Volkova reveals her love of the decade’s pop icons including Paris Hilton, Avril Lavigne, Britney Spears, and Anastacia (note the translucent rose-tinted specs), as well as her own metamorphosis to modern-day Y2K muse. “I used to have black hair, [only] wore black, and was listening to goth industrial music…” she tells me in Milan.
In the studio, Good Morning Vogue runs into model-of-the-moment and 2000s style aficionado Jordan Daniels, who’s on hand to give us a crash course in shopping for a red carpet–worthy look at one of Milan’s best-loved vintage stores, Cavalli e Nastri. She also shares the secret to a 30-second updo.
The last word on Y2K style, however, goes to Los Angeles native Devon Lee Carlson. Watch the full video for an exclusive tour of her closet and her best Y2K pieces.
Host: Julia Hobbs
Featuring:
Nicola Brognano
Lotta Volkova
Jordan Daniels
Devon Lee Carlson
Executive Producer: Liv Proctor
Service Production Company: Olympìque Films
Executive Producer: Tommaso Fajdiga
Producer: Elisabetta Zecca
Director: Filippo Castellano
Post Producer: Cecilia Terenzoni
Editor: Fabio Spalvieri
Special thanks:
Blumarine
Management+Artist
Cavalli e Nastri
Beside Communication
Roberto Cavalli - Platform Pr e HC Consulting
Margaret Reville
VP Digital Video Programming & Development, Vogue: Robert Semmer
Creative Editorial Director: Mark Guiducci
Post Production Supervisor: Marco Glinbizzi
Line Producer: Jessica Schier
Production Manager: Edith Pauccar
This story originally appeared on: Vogue - Author:Julia Hobbs
