“When things don’t fit, we can’t blame our bodies—it’s the brands’s fault.”
This Curve Model Does Realistic Clothing Hauls on TikTok
Ever ordered something online, and when it came in, it looked nothing like how it looked on the model? Of course, it’s one of the perils of e-commerce. It’s a bummer, but on TikTok, there is one creator who is creating funny, relatable content around this experience. That would be Remi Bader, a 25-year-old curve model based in New York. On her page, which has over 790,000 followers, Bader does realistic clothes hauls, where she orders things online and then reviews them based on how they originally looked on the website.
The idea for her TikTok page actually began when she was shopping for a test shoot this past summer, and couldn’t find any suitable pieces to wear. “I went to about 15 different well-known stores in SoHo, and not one of them had above a size 10 or 12,” says Bader, who usually wears a size 14 or 16. “I later posted [on TikTok] about how none of the clothes we order online actually look like the models in the photos, and always look insanely different in person.”
Since most hauls focus only on the positives, Bader’s realistic point of view resonated. This type of body-positive messaging is on the rise on social media; creators such as Katie Sturino have even made public campaigns, hers titled #makemysize, that calls out brands who refuse to accommodate larger sizing. Bader’s first video ended up gaining traction with over 200,000 views, and now, she has made this the focus of her content: She will regularly order pieces from popular brands such as Anthropology or Aritzia, and even model them for her followers with the same exact poses that the models did on the website. “People really get a kick out of this,” she says. No piece is off the table: Bader has tested out bathing suits, sweatpants, blazers, and lingerie. She will even recreate celebrity outfits sometimes, too.
For the most part, Bader buys everything herself for her videos, though occasionally she will partner with brands and is gifted pieces. On her Poshmark page, Bader often re-sells the pieces that didn’t work on her or no longer fit. “You do not need to throw [pieces] out,” says Bader.
This story originally appeared on: Vogue - Author:Christian Allaire