Here's Why the Internet-Famous Hydro Flask Is Worth the Hype

Trust and believe.

Here's Why the Internet-Famous Hydro Flask Is Worth the Hype

Staying true to my early ‘90s birth year, I'll admit I was late to the game when adding Gen Z's prized water bottle, the Hydro Flask, to cart. It was high summer, and even though I was stuck at home daydreaming about galavanting outside rather than binge-watching ’90 Day Fiancé for the third month in a row, it was hot as hell in New York. And as usual, the 10th wellness commandment to drink more water proved to be harder than it sounds. Thanks to dreaded maskne and having gone off birth control for the first time in ten years, my skin was on the fritz, and I was desperate to find a solution for the clusters of acne claiming permanent residency on my face—as well as a new, coveted purchase to make me feel something.

Along with resetting my skincare regimen, I needed to up my water intake, which was reason enough to invest in the minimalist water bottle seen all over TikTok. I can honestly say the photogenic vessel came to the rescue, plumping my skin with hydration when chugging from a mason jar felt unmanageable—all while quenching my thirst for retail therapy and living up to the hype churned up by sustainably-minded VSCO girls.

Hydro Flask Standard Mouth Water Bottle

Hydro Flask Travel Coffee Flask

There's no denying the Hydro Flask caught major wind with teens and twenty-somethings with its fun hues, customizable lids, and ample real estate for decorative stickers. But as with middle parts and baggy jeans, Gen Z definitely didn't invent the thermos. And as much as they'd like to believe they're the ones who #influenced me to give the Hydro Flask a try, it was actually none other than unassuming street style star Jonah Hill who initially piqued my interest.

Hill, the low-key beverage influencer who blessed the internet with that unhinged shot of iced coffee plummeting to its demise (a meme that was all too fitting for life in 2020); convinced me to see what all the fuss was about with the water-bottle-turned-fashion-statement. And he wasn't the only celebrity toting the sleek bottle while out and about; Lucy Hale, Julianne Hough, among others have cradled varying sizes of the Hydro Flask like a baby in public.

After purchasing one of my own, it wasn't hard to see why celebs were attached at the underarm with their Hydro Flasks. It's lightweight, smooth to the touch, and pleasing to the eye (and iPhone camera)—and at this point, I'd pretty much consider the 32 oz. model my child. As millennials have less and less kids, offspring are being replaced with house plants, air fryers, and hydration hacks such as this immaculate container. 

Call me an almost-30-year-old fervently typing a Hydro Flask review (okay, that is what I am)—but this was hands-down my best purchase of that beyond shitty year. No matter what corner of my apartment I was in, it was there, nursing me with its flip-up straw that delivered H20 on the daily (and helped to diminish some of those pesky blemishes).

Thanks to its aesthetically pleasing design and wide-mouth top that not only allows me to use ice but also keeps me from showering myself and my laptop with water mid-Zoom, it's worth keeping around for life (which is extra easy thanks to the bottle's lifetime warranty). The mega-brand (first birthed in Bend, OR in 2008) has extended its offerings to vessels for coffee, booze, and even food—and there's a color for every kind of palette. I went with a muted blue-lavender, dubbed Fog, which was a soothing addition to my otherwise chaotic desk space—but they also make brightly-colored bottles akin to Jonah Hill's pink hair—Rolex not included.

Hydro Flask Wide Mouth Water Bottle

Hydro Flask Water Bottle 40 oz.

Whether you're purging your skinny jeans collection or holding onto that side part for dear life, trust me when I say this social media fave is worth the hype. The pandemic isn't done with us yet, but at least I can stay home and stay hydrated. This stainless steel companion definitely doesn't sub for human connection, but you can rest assured that it will never leave you on read.

The whole family Hydro Flask is available on Amazon and Hyrdroflask.com.

This story originally appeared on: Glamour - Author:Erin Parker